JustTextGiving donations have now passed £22m AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis3 How JustTextGiving works[youtube height=”450″ width=”800″]https://www.youtube.com/watch?v=AfT6PSONHMQ[/youtube] Vodafone UK has announced that more than £22 million has been donated in the past three years via its text donation service JustTextGiving, created in partnership with JustGiving and the Vodafone Foundation.Over 21,000 charities have used the service since it launched in May 2011, and 2.5 million donations have been made.Charities have also benefited from the 187,000 people who have used the platform to fundraise for them.Ice Bucket ChallengeJustTextGiving was used extensively during the ALS Ice Bucket Challenge in August this year, handling over 800,000 text donations worth more than £4 million to the multiple charities that benefited from their supporters taking the challenge.It has also handled donations for ITV’s Text Santa campaign.Vodafone Group Foundation Director Andrew Dunnett said:“JustTextGiving has changed the face of fundraising in the UK by allowing charities of all sizes to tap in to the increasing trend for mobile giving.” Advertisement Tagged with: hashtag Justgiving mobile Research / statistics sms Vodafone Howard Lake | 2 December 2014 | News 46 total views, 2 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis3 About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.