Bioenergy conference

first_imgBy Brad HaireUniversity of GeorgiaTifton, Ga. – Like most Americans, Georgians use a lot of gasoline, about 222 gallons a second. But unlike a lot of places, Georgia is blessed with a mild climate and a solid agricultural industry. That’s the perfect recipe for bioenergy production, Gov. Sonny Perdue told alternative fuel experts, leaders and supporters here July 31.“We know that our petroleum-based fuel consumption does contribute harmful elements to our environment, reducing the quality of our air, impacting our international relations and puts a dent in our pocketbooks,” he told an estimated 600 participants at the Southeast Bioenergy Conference 2007.According to Perdue’s numbers, during the three-day conference, Georgians used about 57 million gallons of gasoline, or about $154 million dollars worth.The conference became a three-day, one-stop place for biofuel investors to shop, entrepreneurs to sell, scientists to showcase research and for lawmakers to talk policy and tax breaks. All were aiming to make the Southeast a deep-well source for biofuels in the future.“We planned this conference with just one thing in mind – to promote the use of bioenergy and its commercialization within the Southeast,” said Craig Kvien, a professor with the University of Georgia College of Agricultural and Environmental Sciences. He spearheaded the conference’s voluntary planning committee, which had representatives from across the region.From watermelons to peaches, corn, cotton, peanuts and poultry fat, a walk among the fleet of vendor vehicles at the conference left visitors wondering just what couldn’t be processed and poured into an engine to fire it up.That’s why a bioenergy industry could thrive in Georgia, Perdue said, because the state has the weather and the diversity to produce a lot of biomass that can be converted into various useable fuels.“One of Georgia’s greatest strengths is our agricultural industry,” he said, “our farmers and our foresters. It’s our oldest and largest industry.”The bioenergy movement is pumping up in Georgia, Perdue said. Since a similar conference in Tifton last year, a dozen new ethanol and biodiesel facilities have broken ground in Georgia. “We are growing (biofuels) here,” he said. “We are traveling down the road very quickly to converting it here . . . and our last step is to use it here.” The state currently has only five stations where the public can purchase E-85, a blended fuel containing 85 percent ethanol, which is typically produced using corn. Perdue challenged Georgia’s retail industry to provide more pumps filled with E-85.“The economics are there. . . . And I want Georgians to be able to use fuel that our Georgia farmers have grown,” Perdue said.last_img read more

SARE grants

first_imgPriority areas for this year’s grants include strategic planning efforts, food assistance and security activities, local leadership development, and farmer/consumer linkages. To learn more about projects that were funded in 2010, log on to www.southernsare.org/News-and-Media/Press-Releases/Sustainable-Community-Innovation-Grants-Awarded. Do you have a great idea for a project that combines sustainable agriculture and your community but no money to money to ahead? Apply for funding through the Southern Sustainable Agriculture Research & Education Sustainable Community Innovation Grant program. Grants fund a variety of innovative projects that successfully link sustainable agriculture with sustainable community activities to increase and support farms, businesses, families and communities. Proposals for the 2011 SARE Sustainable Community Innovation Grants are now open. Project maximums are $10,000 for up to two years of activities that are intended to increase knowledge, build capacity and make connections between farms and rural communities to benefit people who live in those communities. Grant proposal deadline is 11:59 p.m. Eastern Standard Time, Oct. 3, 2011. Announcement of awarded grants will take place in December. To download a call for proposal, go to www.southernsare.org/Grants/Apply-for-a-Grant. SARE is a competitive grants program funded by the U.S. Department of Agriculture to promote research and education about sustainable agriculture. Southern SARE is administered by a host consortium consisting of the University of Georgia, Fort Valley State University and the Kerr Center for Sustainable Agriculture in Oklahoma.last_img read more

Lessons from a life in marketing

first_img 26SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Terry Van Ryhn Terry has over 30 years’ international experience in marketing communications, delivering top-calibre solutions to major clients across the globe via agencies in Detroit, Cape Town, London and the Isle of … Web: www.ashgrovemarketing.com Details I have survived over 36 years in the advertising and marketing industry.  Even now I can still remember vividly the smell of ink and bromide as I walked to my desk on my first day as a packaging designer for an international household product company.  (This was when things were still created by hand on a drawing board, long before the advent of the Apple Mac!)This job was not my first choice but the advertising industry was experiencing one of its downward cycles and it was difficult for a freshly graduated designer to get into the game with no experience.After a couple of years designing floor polish, heartburn medication, deodorant and air freshener packaging I began to lose the will to live. I wanted to create impressive ad campaigns for heaven’s sake!  Only years later did I truly appreciate the valuable skills and lessons I learned as a packaging designer.  It’s all about the detail, detail, detail!With working in a big ad agency still an elusive dream, I decided to start my own design studio with a few other out-of-work artist friends.  It’s easy when you have nothing to lose!  I would set off in the morning from my small apartment in the city to find work and then return back in the evening to start creating – often working through the night to deliver designs the next day.  Jobs included spray painting a Willy’s Jeep in pink camouflage, designing and airbrushing surfboards and producing the occasional ad for a local bar or swimming pool manufacturer.Fast forward a few years and I have joined forces with two other ad agencies to become known as the best little “creative hot shop” in town.  It is during this time I truly started honing my skills as a creative director by collaborating with some very talented copywriters, artists, and brand strategists.  After a few more years’ experience we started landing the big international clients which then resulted in the big budget TV and radio commercials, the glossy double page magazine spreads and spending weeks on glamorous location shoots.  Finally, I was now living in the world of my dreams from all those years ago!We eventually sold our not-so-little-anymore “creative hot shop” to the mighty Young & Rubicam in the early 90s and thus started another chapter.  By now I had assumed a client-facing brand strategy role, or as it was fondly referred to, I became a “suit”.  It’s still fairly rare to bridge the gap between the strategic marketing and creative worlds but it has worked for me and I am proud to have had some of the world’s leading names among my clients over the years. These include Moet et Chandon, Hennessey Cognac, Baileys Irish Cream, KPMG, Porsche, DuPont, Remington, Cuna, Chevron and New York Life.So, what have I learned these past three and a bit decades and are there any pieces of wisdom I wish to impart?  There is nothing new I can tell anyone they may not already know, but here is my process when it comes to branding, marketing, and the creative process.Strategy:Identify and have clear business objectives.Talk to your members, clients, and suppliers. Ask them how you are doing and if there are things you can do to improve the relationship.Compile a detailed marketing strategy plan as your foundation on which you build your brand’s positioning, proposition, and creative execution. I’m a fan of Young & Rubicam’s Brand Asset Valuator model which has four key pillars – differentiation and relevance that relate to brand strength and esteem and knowledge that relate to brand stature.  I still use that formula to shape and position brands.  Identify your story:Only once a clear strategy is in place and the key propositions have been identified should you engage the creative process.  I always start with the copy first which is typically the most difficult code to crack!  Don’t settle for the first cute headline you come up with – explore, search for ways to capture someone’s imagination.   Tell a story.  Listening to and telling stories are part of our DNA and go all the way back to cave paintings and tribal dancing. Stories make us feel something, not just hear it.  The most successful brands anchor their stories to a powerful purpose, normally underpinned by finding the truth in your brand.  Whatever your brand story, believe in it – tell the truth and make people care. Remember a brand develops like any personal relationship.  You enjoy being around someone because you share common values. Over time both parties demonstrate their loyalty and mutual trust and a bond develops.   The business guru Peter Drucker said: “The purpose of business is to create and maintain a customer.”  This is a powerful statement if you think about it for a minute. Everything you do in business, in any sector or industry, relates to this sentence.  It’s not about making a profit in business – that will naturally happen when you get the first bit right – but creating a customer!  The creative look and feel:Half the creative job is done when you have identified a story to tell and the copy is simple and compelling.Simplicity is key in the creative process.  Distil the proposition down to its pure essence so your message is crystal clear.Find a visual theme that can support the story narrative. Do not automatically rush to find some inspirational images in photo libraries.  Steer clear of those happy office workers, handshakes, rowers or mountain climbers that depict team work.  Puzzle pieces and butterflies are also a few of my pet hates. Stand out and be different.  There is a great quote on my office wall by Seth Godin: “How dare you settle for less when the world has made it so easy for you to be remarkable.”Any communication piece, be it a social media post, a newspaper ad or a direct mail flyer, should capture the reader’s attention and imagination, compelling them to respond.Your quest is to find the emotional triggers in the story you want people to believe and feel about your brand.       In simple terms good marketing is about finding the truth in your brand and delivering a compelling story. And trying to have some fun along the way!last_img read more

3 tips from the manager of Philly’s famed Moshulu Restaurant

first_imgNightlife helps steer The Moshulu’s popularity thanks to Kevin Friel, Director of Special Events and Nightlife for Fearless Restaurants. In episode 30 of Marketing RV, Ranalli & Volpe discussed some of the themed events hosted by the Moshulu. It’s the second of a two-part interview with Moshulu General Manager Michelle Delp where we learned about the Cannabis party and the Emo Sad & Boujee concert.  What?  You have to listen! As you’ll hear in this interview, Michelle’s management style is the conduit to a positive workplace. How else would she have been able to get as many as nine or ten unscheduled employees to work on a moment’s notice when a last-minute party popped up?  For the business-minded reader and podcast enthusiast, the best part of this show is the management wisdom Michelle unwittingly shared as she told us about her Fearless journey and provided a behind-the-scenes peek into the restaurant business. center_img This broadcast was recorded on The Deck, the wheelhouse and upper most deck of the Moshulu at Philadelphia’s historic Penn’s Landing. Partnering is a surefire way to promote your brand, which is why we take Marketing RV on the road and talk business with interesting guests. If your business would like to sponsor and host Marketing RV, contact us here Show appreciation to your staff and they will be happy and productive.Adapt readily to new technology for efficiency. It will also keep you relevant.Be proactive. Fearless Restaurants has as standard policy “table confirmation,” which guarantees a manager will confirm customer satisfaction soon after the table is served. That way, any discrepancies can be rectified on the spot. 6SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Lorraine Ranalli Lorraine Ranalli is Chief Storyteller & Communications Director, as well as published author. Her most recent work, Impact: Deliver Effective, Meaningful, and Memorable Presentations, is a pocket book of public … Web: LorraineRanalli.com Detailslast_img read more

The German Ministry of Foreign Affairs confirmed that Croatia is a safe destination

first_imgU najnovijem izvješću koje je danas objavilo German Ministry of Foreign Affairs Croatia is a safe destination and there are no restrictions for travel and return to Germany.  As Bavaria, from which a third of German guests come, starts its school holidays next week, a further increased arrival of Germans on holiday in Croatia is expected. Njemačka je najveće europsko emitivno tržište, a Nijemci su u Hrvatskoj već niz godina najbrojnija skupina gostiju. Od početka ove godine Nijemci su u našoj zemlji ostvarili više od 4 milijuna noćenja, od čega je 2,5 milijuna u prvih 20 dana srpnja. last_img

Ritblat blasts euro

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Major blow to antigraft efforts as Supreme Court paves way for more reduced sentences

first_imgHe was found guilty by the Jakarta Corruption Court in 2014 for accepting Rp 20 billion among other gratuities in relation to the construction of the Hambalang Sports Complex in Bogor, West Java, a project that also entangled other Dems officials.Anas was sentenced to eight years in prison, but the Corruption Eradication Commission (KPK) later successfully appealed for a tougher sentence at the Supreme Court, which increased his term to 14 years.But Wednesday saw three justices from the same court reduce the sentence back to eight years, based on a case review that Anas himself submitted in 2018. The court ruled that the previous judges who dealt with the KPK appeal based their ruling on the wrong evidence and convicted the politician using the wrong article of the 2001 Corruption Law.Anas has now become the 23rd graft convict to be granted leniency by the Supreme Court in the past year. Just a day prior to the issuance of the ruling, the KPK said 22 graft convicts had received lighter sentences after their case reviews were approved by the court between 2019 to 2020. The KPK said it had yet to receive copies of any of those rulings from the court.Read also: KPK chides Supreme Court for leniency toward graft convictsCritics were quick to point out the leniency of the court’s decision, accusing it of doling out reduced sentences to graft convicts with ease. They also say the move will pose a bigger threat to Indonesia’s anticorruption efforts in the future.KPK commissioner Nawawi Pomolango said the court had never published the legal reasoning and arguments behind such rulings and this served to undermine public faith in the court’s capability to mete out the appropriate punishment to graft convicts.“Now, the public can make their own decision as to whether such court rulings truly represent the country’s anticorruption efforts,” Nawawi told the Post on Thursday.This is not the first time the commission has expressed its disappointment at the court this year.Read also: Supreme Court acquits former Pertamina president director Karen Agustiawan of graft chargesIn June, the KPK also lamented the court’s decision to reject a KPK appeal against a not-guilty verdict handed down by the Jakarta Corruption Court to former head of state-run electricity company PLN Sofyan Basir. The commission had previously detained Sofyan for allegedly accepting bribes in relation to a coal-fired power plant project in Riau.Indonesia Corruption Watch (ICW) has also criticized the court for having no commitment to eradicating corruption. The antigraft watchdog found that lower and higher courts – including the Supreme Court – handed down not-guilty verdicts to 41 graft suspects in 2019, almost double the number in 2018.Zaenur Rohman, a researcher for Gadjah Mada University’s Center for Anticorruption Studies (Pukat UGM), said that lenient treatment for graft convicts had become more frequent since former justice Artidjo Alkostar left the court in 2018.Artidjo, who is now a member of the KPK’s oversight body, was known for his no-nonsense demeanor and clean track record. He made graft convicts think twice before appealing, as he often gave them harsher sentences than those they initially recieved. Artidjo was also one of the court justices who accepted the KPK’s appeal against Anas’ sentencing in 2015.“I sense that graft convicts seem to have taken advantage of Artidjo’s departure from the court to seek any reduction in their sentences, and I’m afraid that more graft convicts will use the same method,” Zaenur said.“What’s the point of eradicating corruption if those who have committed wrongdoing keep receiving lighter and lighter sentences? There will no longer be any deterrent effect left in the end.”Read also: Supreme Court sets out graft sentencesKurnia Ramadhana of the ICW said that the court’s rulings, along with other lenient decisions in favor of graft convicts, would defeat the KPK’s efforts at combating corruption.Both Kurnia and Zaenur urged the Judicial Commission to trace any violation of the ethical code by judges who have dealt with case reviews in graft cases.The court, however, is adamant that all of its graft case reviews are based on the principle of a fair trial, stressing that judges must remain independent before issuing any ruling.“I suggest those who question the rulings read them thoroughly before criticizing them,” said Supreme Court spokesman Abdullah.Topics : The Supreme Court has once again come under fire for undermining the antigraft movement, this time for reducing the graft sentence of former Democratic Party chairman Anas Urbaningrum in a recent case review, setting another precedent for other graft convicts to methodically seek reduced sentences.On Wednesday, a panel of three Supreme Court justices led by Sunarto reduced Anas’ prison sentence from the initial 14 years to just eight years, according to a copy of the ruling obtained by The Jakarta Post.The justices also demanded Anas, who served as party chief between 2010 to 2013, pay a fine of Rp 300 million (US$20,164), which, if not paid, would see him serve an extra three months’ imprisonment.last_img read more

Emmanuel ‘Bo’ Durand Recognized for his Contribution to Séwinal Tradition

first_imgLocalNews Emmanuel ‘Bo’ Durand Recognized for his Contribution to Séwinal Tradition by: – December 22, 2011 Share Share Share Emmanuel ‘Bo’ Durand receiving his plaque. Photo credit: Gregory RabessOne the high points of the Waraka Séwinal Festival held in Atkinson last weekend was the awarding of a plaque of recognition to séwinal stalwart, Emmanuel ‘Bo’ Durand. Mr. Durand received the award at the Grand Séwinal Concert held on Saturday evening December 17 for his contribution to developing and promoting the séwinal tradition. He has been involved in the séwinal tradition for over forty years. A multi-instrumentalist, Mr. Durand plays the steel pan, accordion, tanbou, gwaj and boom; typical instruments used in séwinal. The séwinal tradition runs very strong in the Durand family. His grandfather Mr. Emery Zake Durand and uncle Medland Durand and his father Rockson Durand were the leading séwinal musicians during the 1940s and 50s. Bann Akayo featuring Emmanuel Durand on the Accordion. Photo credit: Gregory RabessAccording to Mr. Durand, he started ‘running séwinal’ from his teens. He recalls the use of steel pans in the late 50s as part of séwinal. He was a member of a steel pan group in Atkinson.The group went from house to house in Atkinson and the Kalinago Territory entertaining families and spreading the joy of Christmas. In more recent years, he concentrated on the accordion and tanbou, performing with his own group of musicians and with Bann Akayo.After receiving the plaque of recognition, Mr. Durand entertained the crowd with a guest performance on the accordion. The festival organizers, the Atkinson Village Council and the Waraka Séwinal Festival Committee intend to recognize other séwinal stalwarts at future editions of the Waraka Sewinal Festival.By: Gregory Rabesscenter_img Tweet 26 Views   no discussions Sharing is caring!last_img read more

United Way of Franklin County announces Community Impact Fund and new poverty simulation tool

first_imgBrookville, IN– United Way of Franklin County (UWFC) has been serving the community for nearly 30 years by providing funding for agencies and programs that work to improve individual lives. Times have changed over the years, and so have the challenges and needs in our community.Our vision for the 2019 campaign is to help our most vulnerable individuals, families that routinely struggle to afford the basics and have a little leftover for savings or emergencies. Those families, we refer to as ALICE families (Asset Limited Income Constrained Employed) don’t fall under the Federal Poverty guideline and therefore fall through the cracks. We have the data and know that 34% of families in Franklin County are either living in poverty or are ALICE families.  We are working with community partners and agencies to bring about effective solutions for these families. We would like to introduce our Community Impact Fund-the strategic approach to see these families move towards self-sufficiency and break the cycle of generational poverty. This fund will work to provide meaningful solutions and offer help with basic needs like food, childcare, transportation, and employment.“I know some people don’t quite understand the challenges that ALICE families face so I am excited that we have a poverty simulation tool for people to experience the decisions they are faced with daily,” states Kelly Bulmer, Executive Director. Bulmer highly encourages community members to visit www.indianatoughchoices.org to gain a better understanding of those who struggle to afford the basics. Participants are asked to enter their name, email and zip code for monitoring purposes only.“Our theme for the campaign this year is the Power of One,” reports Dawn Rosenberger, campaign chair. Rosenberger goes on to say, “We truly believe that it takes just one person to make a difference.” UWFC is encouraging the community to give just one more dollar or hour of community service; be the one that drives the change!“Our desire is to link arms with the community to bring our campaign vision to light, we would love to have you give to our Community Impact Fund to lend a hand to those families that struggle,” Rosenberger said.To give to the campaign, simply visit www.uwfcin.org and give securely through Paypal. You may mail a donation to PO Box 105 Brookville, IN 47012. If you work outside the county and your employer holds a United Way pledge drive, you can request your pledge be directed back to Franklin County. Please notate “Community Impact Fund” on your donation if you desire to help families in need, otherwise, all donations will go into the general campaign fund. In addition, you can sign up through Amazon Smile and select United Way of Franklin County as the charity of your choice and Amazon will give .5% of your total purchases back to UWFC.Anyone with questions on how to donate should contact the office by phone 765-647-2789 or email at info@uwfcin.org. To stay up to date on UWFC news, sign up for email alerts on the website, www.uwfcin.orgThe United Way of Franklin County seeks to positively impact the lives of those in our community by assessing needs, uniting partner organizations, agencies and volunteers and devoting our financial resources and efforts to the most critical needs.last_img read more